Ripple to deploy RLUSD with Water.org’s Get Blue campaign

Ripple has joined Water.org, the nonprofit co‑founded by Matt Damon, as the exclusive digital-asset and payments partner for the Get Blue campaign. Ripple will deploy its RLUSD stablecoin to move seed funding to local microfinance partners.

Get Blue launched at the World Economic Forum in Davos in January 2026 and aims to reach 200 million people with safe water by 2030. Water.org plans to convert initial capital into RLUSD and send it to lending partners in Asia, Latin America and sub‑Saharan Africa. Those partners will issue low-cost loans for household water and sanitation connections.

Traditional cross-border transfers to microfinance partners typically route through multiple correspondent banks, a process that can take days and incur fees at each step. Ripple moves RLUSD across blockchain rails in minutes and delivers a dollar-equivalent asset to recipient institutions without correspondent bank overhead. The speed and lower cost are relevant for the relatively small transfers common in microfinance lending.

RLUSD is pegged 1:1 to the U.S. dollar and backed by segregated cash reserves that cover every token in circulation. Its regulated structure allows recipient institutions to hold a dollar-denominated asset without maintaining a U.S. bank account. Water.org and Ripple noted that limited banking access in many emerging markets remains a barrier to wider stablecoin adoption.

Ripple joins corporate partners including Amazon, Starbucks and Ecolab in the Get Blue coalition and is the only member providing a digital payments rail. Water.org plans consumer-facing activations tied to the campaign beginning in summer 2026.

The partnership extends RLUSD’s use into humanitarian finance. Mastercard added RLUSD to its settlement infrastructure in June 2026. Regulators and banks in Europe and Japan are advancing plans for regulated stablecoins and related infrastructure. At a conference in Tokyo in April, Ripple projected global on-chain stablecoin volume could reach $33 trillion in 2026.

In a June 9, 2026 post on its corporate Twitter account, Ripple wrote: “Addressing the global water crisis requires collective action. We’re proud to join Water.org in support of Get Blue, a campaign helping expand access to safe water for communities around the world.”

Water.org has worked with local lending partners for decades and uses small, affordable loans to increase household access to water and sanitation. The Get Blue partnership will serve as an operational test of whether blockchain-based stablecoin rails can transfer aid funds with the same speed and cost efficiency seen in other capital flows.